The word love with the victorian pride centre written underneath

As construction continues at the Victorian Pride Centre site – proudly supported by a $13m contribution from the City of Port Phillip – the Pride Centre team recently ran a competition to ‘Name the Crane’ that will tower over the site during construction. More than 150 entries were received, narrowed down to a shortlist of three for a public vote:

  • Love
  • Pokeys
  • Pride

After more than 200 community members cast their vote, we’re pleased to announce that the people have spoken, and the winner is…
LOVE
…which just beat out PRIDE, by a narrow margin of just 8 votes.


Keep an eye out for the crane – featuring the eye-catching LOVE design – due to be in place by the end of August.